Robert C. Layne
Vice President of Marketing
Bob Layne has been writing professionally for more than 20 years. His clients range from senior executives to celebrities to Fortune 100 multinational corporations. He has completed thousands of writing projects including twelve books, hundreds of articles, business plans, annual reports, speeches, newsletters and marketing one-sheets. Bob also regularly writes website copy, press releases, TV and radio commercial scripts, print-ad copy and training material.
Bob has served as an officer of a Fortune 500 company managing such functions as marketing, corporate communications, strategic planning, training and development, public relations and advertising and served as CEO of a full-service marketing-communication agency.
Bob holds a bachelor’s degree in marketing and communications from Western Kentucky University, a law degree from Temple University School of Law and an MBA from Northwestern University’s Kellogg School of Management. |